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HOW-TOS
Direct Mail Testing Strategies: How to Compare Headlines, Offers, and Formats
October 30, 2026The marketers who keep testing are the ones who keep learning, and in direct mail, learning...
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RESEARCH & REPORTS
Direct Mail Is Dead? 7 Ideas That Say Otherwise
October 28, 2026Direct mail keeps proving its value, so why does the “direct mail is dead” debate keep...
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MEET THE MAILERS
Meet The Mailers: Building Brands You Can Touch
October 20, 2026In this episode, we talked with Brooks Litho & Digital Group about the company’s innovative approach...
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RESEARCH & REPORTS
Is Your Marketing Data Telling You the Truth?
September 30, 2026What if your marketing data is telling you what happened, but not why? The October issue...
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RESEARCH & REPORTS
Is Your Direct Mail Ready for “Black November”?
September 1, 2026Black Friday has becoming a month-long feeding frenzy where your direct mail is competing with every...
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INSPO
When Great Design Meets Great Offers
August 28, 2026Renewal by Andersen is the latest piece featured in the Who's Mailing What! Inspo Collection, a...
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RESEARCH & REPORTS
What You’ll Find in the August Direct Mail Insiders Monthly Report
August 6, 2026Great direct mail is more than ink on paper—it’s understanding what motivates people to act. The...
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MEET THE MAILERS
Meet The Mailers: Learn First, Test Smarter
July 14, 2026In this episode, we talked with Quad about the company’s innovative approach that can predict winning...
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RESEARCH & REPORTS
Why You Shouldn’t Ignore This Month’s Direct Mail Trends
July 6, 2026The Direct Mail Insiders Monthly Report uncovers campaigns, trends, and marketing ideas that most marketers simply...
