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MEET THE MAILERS
Meet the Mailers: Adjusting Production to a New Normal
April 26, 2024In this episode, we chatted with The Lukens Company (TLC) about how the company works with...
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MEET THE MAILERS
Meet the Mailers: Why Personalized Maps Enhance Direct Mail
April 15, 2024In this episode, we talked with locr about how they work with marketers by using geodata...
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INDUSTRY INSIGHTS
Improve Your Sales Pipeline with Data Modeling for Direct Mail
March 20, 2024In this article, we talk about the effectiveness of data modeling in optimizing lead generation and...
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MEET THE MAILERS
Meet the Mailers: Extending Your Brand with QR Codes
February 26, 2024In this episode, we talked with Flowcode about how the company’s QR codes can build engagement...
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RESEARCH & REPORTS
2024 Direct Mail Design Trends
February 22, 2024This article will explore which key mail elements leave a lasting impression on the audience, as...
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INDUSTRY INSIGHTS
Consumer Services Direct Mail Best Practices & Examples
January 30, 2024In this article, we collected 15 best practices for consumer services direct mail, all accompanied by...
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MEET THE MAILERS
Meet the Mailers: How to Offset Upcoming Postage Increases
January 9, 2024In this episode, we talked with BCC Software about how mailers can control their costs during...
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RESEARCH & REPORTS
Direct Mail Trends and Predictions for 2024
December 20, 2023These 12 trends represent a good cross-section of what’s going on in the direct mail marketplace.
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MEET THE MAILERS
Meet the Mailers: Raising Direct Mail Response with Embellishments
December 8, 2023In this episode, we talked with Kenmore Envelope about embellishments the company incorporates in its high-end...