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WMW! NEWS
How to Use Who’s Mailing What! Content to Win Business
October 11, 2021Content marketing is a way to engage your customers and win more business. Here are some...
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WMW! NEWS
What’s New at Who’s Mailing What!
September 17, 2021Who’s Mailing What! has come a long way since the beginning of 2021. Let’s dive into...
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INDUSTRY INSIGHTS
Automotive Direct Mail: 7 Best Practices [+14 examples]
September 10, 2021Automotive direct mail can help you deliver a customer experience that is both practical and meaningful....
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RESEARCH & REPORTS
Long Copy vs Short Copy for Direct Mail: Data-Driven Insights, Trends, and Examples
August 23, 2021For this article, we closely examined the postcards, envelopes, and self-mailers from 21 industries to understand...
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HOW-TOS
9 Ways to Generate Direct Mail Leads [Ideas for Direct Mail Service Providers]
August 13, 2021In this article, we're sharing 9 ways on how direct mail service providers can generate leads...
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RESEARCH & REPORTS
How Does Digital Boost Direct Mail Response?
August 2, 2021We’ve established that BRM is being used less for customers to respond to direct mail offers...
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WMW! NEWS
Introducing Automatic Alerts: Get Notified of New Mail Offers and Advertisers in Your Industry
July 21, 2021In this article, we will describe how to leverage custom notifications and set them up properly...
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INDUSTRY INSIGHTS
Direct Mail Premiums: Here’s What We Learned [+20 Examples]
July 7, 2021When done right, direct mail premiums can be a great way to raise your response rates....
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RESEARCH & REPORTS
What Direct Mail Format Works in Your Niche?
June 29, 2021To make sure that your message creates an impact, choose the right direct mail format. Find...