March is Women’s History Month, a time to recognize and celebrate the contributions of women throughout history in various industries. The postal industry, one of the oldest and most essential services in the United States, has a rich history of women breaking barriers and paving the way for future generations. From the first female postmasters in the 18th century to the many women leading the United States Postal Service today, their impact has been profound.
The First Women in the Postal Industry
Women have played a role in the postal service since the nation’s early days. One of the first recorded female postmasters was Mary Katherine Goddard, appointed postmaster of Baltimore, Maryland, in 1775. Notably, she was also a printer and publisher who played a key role in distributing the Declaration of Independence. Goddard served in her role for 14 years before being forced to resign due to gender biases, highlighting the challenges women faced even as they made significant contributions.
Another trailblazer was Sarah Black, appointed postmaster in Charlestown, Maryland, in 1802. During the 19th century, the number of female postmasters continued to grow, particularly in rural areas where women often took over positions held by their husbands or male relatives. By the early 1900s, women were an essential part of the postal workforce, handling clerical work, sorting mail, and even delivering mail in certain areas.
Women in the Modern USPS
The role of women in the postal service expanded significantly in the 20th and 21st centuries. During World War I and World War II, many women stepped into roles traditionally held by men, ensuring that mail delivery continued smoothly while male workers were deployed. By the 1970s, women were taking on leadership roles within USPS, marking a shift toward greater gender equality in the industry.
Today, women are represented at all levels of the USPS, from mail carriers to executives. In 2021, Louis DeJoy, Postmaster General, appointed Amber McReynolds to the USPS Board of Governors, making her one of the few women to serve in this capacity. Additionally, women hold numerous leadership positions across the postal service, demonstrating the ongoing progress toward gender diversity and inclusion.
Women in Direct Mail and Postal Innovation
Beyond traditional postal roles, women have also been instrumental in shaping the direct mail marketing industry. Female entrepreneurs, marketers, and business leaders have leveraged postal services to drive successful campaigns, proving that the mail industry is not just about delivery—it’s also about innovation and engagement. The impact of women in postal-related industries continues to grow, with many leading the way in omnichannel marketing, integrating digital solutions with traditional mail, and shaping the future of the industry.
One organization making a significant impact in raising awareness and appreciation for women in the printing and direct mail industries is Girls Who Print. This movement provides a supportive community for women in the printing industry, offering mentorship, networking, and educational opportunities. By highlighting the achievements of women in print, Girls Who Print fosters a culture of inclusion and advancement. Since the printing industry is a vital component of direct mail and the broader postal ecosystem, the movement’s efforts help ensure that more women are recognized for their contributions to print marketing, mail campaigns, and postal innovation.
Honoring Women’s Contributions to the Postal Industry
Women’s History Month is a perfect time to reflect on the remarkable contributions of women in the postal industry. From early pioneers like Mary Katherine Goddard to the women shaping the USPS today, their dedication and perseverance have left a lasting legacy. As the industry continues to evolve, women will undoubtedly play an even greater role in shaping its future.
As we celebrate Women’s History Month, let’s take a moment to appreciate the past, acknowledge the present, and look forward to the continued achievements of women in the postal and direct mail industries.
