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How to Design a Top-Performing Direct Mail Template?
April 14, 2021To create a top-performing direct mail campaign requires learning from others to avoid investing serious cash...
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8 Direct Mail Envelope Ideas to Boost Your Open Rate [+22 Examples]
April 8, 2021In this article, we will discuss how you can use these direct mail envelope ideas to...
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Should You Still Use Business Reply Mail?
April 1, 2021Our statistics show that use of Business Reply Mail as a response option has declined over...
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5 Simple Ways to Improve Your EDDM Postcards (with Examples)
March 5, 2021When you want to easily reach a large group of people, EDDM postcards offer advantages other...
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How to Write a Fundraising Letter: Templates and Tips
January 19, 2021Writing a nonprofit donation letter is an art as much as it is a science. Here...
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Postcard Marketing Ideas: 6 Tips to Use Postcards Effectively
October 16, 2020Postcard marketing is a highly effective way to promote your business and increase sales. Leverage these...
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55 Best Direct Mail Marketing Examples
September 28, 2020Searching for inspiration for your direct mail campaign? View successful direct mail examples and ideas to...
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AIDA Model: A Proven Formula for Effective Direct Mail Copy
August 27, 2020Many marketers base their copy on a formula called AIDA, which stands for: Attention, Interest, Desire,...
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Magnet Mail — A Powerful Tool to Build Your Brand and Response
July 30, 2020When you want your direct mail marketing message to last, put it on a magnet. Let’s...