-
Meet the Mailers: The Power of Neuroscience in Direct Mail
September 15, 2022In this episode, I talked with KERN Agency about how to leverage insights from neuromarketing and...
-
Meet the Mailers: Choosing Between Digital & Offset Printing
August 18, 2022In this episode, we talked with Phoenix Group of Companies about choosing digital vs. offset, sustainability...
-
Meet the Mailers: Nonprofit Fundraising Direct Mail
July 8, 2022In this episode, I talked with Altus Marketing about how the company works with non-profit organizations...
-
Meet the Mailers: Building Engagement With Shared Mail
June 10, 2022In this episode, we talked with Mspark about the benefits of shared mail, new movers direct...
-
Meet the Mailers: Lifecycle Direct Mail Marketing
May 30, 2022In this episode, we talked with Taylor Corporation about data analytics in direct mail and growing...
-
Meet the Mailers: Smart Audience Targeting
April 27, 2022In this episode, I talked with TRAK Data about challenges faced by marketers today, good news...
-
Meet the Mailers: Integrating Direct Mail and Digital Marketing
April 21, 2022In this episode, I talked with SeQuel Response about the evolution of direct mail in recent...
-
Meet the Mailers: Driving ROI with Direct Mail Automation
February 18, 2022In this episode, I talked with Lob about how companies can connect - and reconnect -...
-
Meet the Mailers: Understanding the Campaign Supply Chain
February 10, 2022In this episode, I talked with PCI about direct mail best practices and how USPS promotions...