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INSPO
Ivim Health: Soft Marketing for Weight Loss
March 17, 2026I’ve reviewed a lot of mail over the years with various approaches to weight loss products....
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RESEARCH & REPORTS
Direct Mail That Wins: Strategy, Scale, and Staying Power
March 4, 2026A look inside the March edition of Direct Mail Insiders Monthly Report, where smart tactics meet...
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MEET THE MAILERS
Meet The Mailers: Turning Paper Into Profitable Direct Mail
February 26, 2026In this episode, we talked with Sylvamo about how this paper company works with customers to...
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INSPO
Crutchfield’s Magalog: Where Storytelling Meets Sales
February 16, 2026A perfect blend of storytelling and selling, Crutchfield’s magalog shows how editorial-style direct mail can educate,...
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RESEARCH & REPORTS
From Healthcare to Franchises: What’s Working in Direct Mail Right Now
February 10, 2026Each month, the Direct Mail Insiders Monthly Report highlights real campaigns and real conversations—and February’s edition...
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INDUSTRY INSIGHTS
Retail Direct Mail Playbook: Automation, Attribution, and Scale
February 2, 2026Retail direct mail didn’t disappear — it leveled up, and most marketers haven’t caught up yet.
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RESEARCH & REPORTS
Why 2026 May Be the Most Important Year Yet for Direct Mail
December 29, 2025The January 2026 edition of the Direct Mail Insiders Monthly Report dives into what’s actually working...
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INSPO
Inspo Incoming: When Your Librarian Is a 50-Foot Robot
December 16, 2025Bold colors. Surprising visuals. A brochure that makes you pause, open, and explore. Discover why the...
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MEET THE MAILERS
Meet The Mailers: Mail In Motion
December 9, 2025In this episode, we talked with OptiGraphics about the company’s lenticular mail pieces.
